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Abstract
The textile industry in Ecuador faces significant environmental challenges due to high water consumption, waste generation, and limited access to sustainable technologies. While global strategies exist to mitigate these impacts, economic and technological barriers hinder their adoption. This study examines the environmental impact of Cuenca's textile sector and proposes sustainable strategies adapted to its context. Using a mixed-methods approach, surveys were conducted with textile companies and artisanal workshops, complemented by expert interviews. Environmental indicators such as water consumption, CO? emissions, and waste management were assessed. Results indicate that 33.3% of companies have implemented circular economy strategies, while 58.3% consider digitalization a key factor for sustainability. However, 29% find investment in sustainable technologies unfeasible in the short term. Key barriers include lack of financing and training, yet opportunities exist to enhance sustainability through incentives and technical education. In conclusion, integrating lean manufacturing, biodegradable products, and process digitalization can reduce environmental impact and strengthen the competitiveness of Cuenca’s textile sector.
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